International Journal of Agriculture Extension and Social Development

author(s)
Sudhir, Rahul Kumar Rai, Himanshu Panday, Kamta Prasad, Barsati Lal, Ruchi Rani Gangwar and Mustfa Hussain

abstract
The study was conducted in the purposively selected Banda district of Uttar Pradesh. 1 district, 1 block four villages and 120 (60 FPO-members and 60 Non-members) chickpea growers constituted the sample size. It was found that total marketing cost incurred for chickpea production by FPO-members was Rs. 265 however, Rs. 480 per q by non-members. Marketing margins were less while the produce was sold through FPO. The producer's share in the consumer's rupee in members (89.63%) was more than in the non-members channel (81.78%). The major constraints identified were lack of sufficient finance, well-developed storage & processing facilities, lack of awareness about grading & packaging and yearly price fluctuation. Marginal and small farmers may be organised through FPOs to increase their share in consumers’ rupee.