International Journal of Agriculture Extension and Social Development

author(s)
Syahriadi Kadir, Syahdar Baba, Ilham Syarif, Aulisani Annisa, Zulkharnaim, Muhammad Risal and Fahrul Irawan

abstract
Bali cattle breeding is the way to improve the genetic quality of the germplasm. This study aimed to determine farmers' perceptions of the characteristics of breeding technology in Barru. The method used a survey of farmers who participated in the breeding program in Barru. The respondents were 69 randomly selected from 460. The variables were farmers' perceptions of the level of relative advantage, compatibility, complexity, trialability and observability using Likert scale, (high 3, medium 2 and low score 1). The results showed that perceptions of relative advantage differed between core member (high) and Regular members (low). Perceptions of complexity different between core members (medium) and Regular members (high). Perceptions of compatibility are at the same level, at a low level, and perceptions of trialability and observability are at a medium level. To improve cattle breeding activities, socialization must continue, so that they can feel the benefits of.